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LegalService

The LegalService schema type identifies a legal professional or firm — solicitors, attorneys, notaries, and specialised legal practices. It feeds Google's local pack, knowledge panel, and AI overviews when potential clients search for representation.

About LegalService

LegalService is a specialised LocalBusiness subtype tailored to law firms. The knowsAbout array is critical — it tells search engines which practice areas you cover so you appear for queries like "immigration lawyer in Boston". Always include accurate address and openingHoursSpecification data; these are the signals Google uses to rank legal firms in the local pack.

Fields

Field	Type	Required	Description
`name`	string	✓	The official firm name.
`description`	string	—	A brief description of the legal service or firm.
`image`	string \| object	—	Office photo or another representative image for the firm.
`logo`	string \| object	—	Firm logo — a URL string or a full ImageObject.
`telephone`	string	—	Primary contact telephone.
`url`	string	—	Firm website URL.
`priceRange`	string	—	Price indicator, e.g. "$$" or "$100–$500".
`address.streetAddress`	string	—	Street address of the firm's office.
`address.addressLocality`	string	—	City of the firm's office.
`address.addressRegion`	string	—	State or region of the firm's office.
`address.postalCode`	string	—	Postal code of the firm's office.
`address.addressCountry`	string	—	Country of the firm's office.
`geo.latitude`	string	—	Latitude coordinate of the office location.
`geo.longitude`	string	—	Longitude coordinate of the office location.
`hasMap`	string	—	URL to a map showing the location of the office.
`knowsAbout`	array of strings	—	Practice areas — Family Law, IP Litigation, etc.
`knowsLanguage`	array of strings	—	Languages the firm operates in.
`areaServed`	array of strings	—	Geographic areas served.
`openingHoursSpecification[].dayOfWeek`	string	—	Day(s) of the week these hours apply to.
`openingHoursSpecification[].opens`	string	—	Opening time in HH:MM format.
`openingHoursSpecification[].closes`	string	—	Closing time in HH:MM format.
`sameAs`	string	—	URLs of social profiles and other authoritative pages about this firm.

Plugin Registration

sanity.config.ts

import { defineConfig } from 'sanity'
import { schemaOrgLegalServicePlugin } from 'sanity-plugin-seofields/schema'

export default defineConfig({
  plugins: [
    schemaOrgLegalServicePlugin(),
  ],
})

Schema Usage

Add the schemaOrgLegalService field to any document schema:

schemas/firm.ts

import { defineField, defineType } from 'sanity'

export default defineType({
  name: 'firm',
  title: 'Firm',
  type: 'document',
  fields: [
    defineField({
      name: 'schemaOrgLegalService',
      title: 'LegalService Schema',
      type: 'schemaOrgLegalService',
    }),
  ],
})

GROQ Query

GROQ query

*[_type == "firm"][0]{
  schemaOrgLegalService {
    name,
    description,
    image,
    logo,
    telephone,
    url,
    priceRange,
    address {
      streetAddress,
      addressLocality,
      addressRegion,
      postalCode,
      addressCountry
    },
    geo {
      latitude,
      longitude
    },
    hasMap,
    knowsAbout,
    knowsLanguage,
    areaServed,
    openingHoursSpecification[] {
      dayOfWeek,
      opens,
      closes
    },
    sameAs
  }
}

Next.js Component

app/firm/page.tsx

import { LegalServiceSchema } from 'sanity-plugin-seofields/schema/next'

export default function Page({ data }) {
  return <LegalServiceSchema data={data.schemaOrgLegalService} />
}

JSON-LD Output

Generated JSON-LD

{
  "@context": "https://schema.org",
  "@type": "LegalService",
  "name": "Hartwell & Mendez Attorneys",
  "description": "Boutique immigration and family law firm serving the Boston metro area.",
  "image": "https://example.com/firm/office.jpg",
  "logo": "https://example.com/firm/logo.png",
  "telephone": "+1-617-555-0142",
  "url": "https://hartwell-mendez.example.com",
  "priceRange": "$$",
  "address": {
    "@type": "PostalAddress",
    "streetAddress": "120 Tremont St, Suite 400",
    "addressLocality": "Boston",
    "addressRegion": "MA",
    "postalCode": "02108",
    "addressCountry": "US"
  },
  "geo": {
    "@type": "GeoCoordinates",
    "latitude": "42.3554",
    "longitude": "-71.0640"
  },
  "hasMap": "https://maps.google.com/?q=Hartwell+Mendez+Attorneys+Boston",
  "knowsAbout": ["Immigration Law", "Family Law", "Asylum"],
  "knowsLanguage": ["English", "Spanish", "Portuguese"],
  "areaServed": ["Boston", "Cambridge", "Massachusetts"],
  "openingHoursSpecification": [
    {
      "@type": "OpeningHoursSpecification",
      "dayOfWeek": "Monday",
      "opens": "09:00",
      "closes": "18:00"
    }
  ],
  "sameAs": "https://www.linkedin.com/company/hartwell-mendez"
}

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