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Event Schema

Add Event structured data to your Sanity documents to power rich results for conferences, meetups, concerts, and workshops.

About Event Schema

Event schema powers rich results for conferences, meetups, concerts, and workshops. When properly implemented, Google can display event details directly in search results, including dates, locations, and ticket information, driving more qualified traffic to your event pages.

Fields

FieldTypeRequiredDescription
namestringRequiredThe name of the event.
startDatedatetimeOptionalThe start date and time of the event in ISO 8601 format.
location.namestringOptionalThe name of the venue or location where the event takes place.
location.addressstringOptionalThe street address of the event location.

Plugin Registration

sanity.config.ts
import { defineConfig } from "sanity";
import { seoFields } from "sanity-plugin-seofields";
import { schemaOrgEventPlugin } from "sanity-plugin-seofields/schema";

export default defineConfig({
  // ...your sanity config
  plugins: [
    seoFields(),
    schemaOrgEventPlugin(),
  ],
});

Schema Usage

Add theschemaOrgEvent field to any document schema:

schemas/page.ts
import { defineField, defineType } from 'sanity'

export default defineType({
  name: 'page',
  title: 'Page',
  type: 'document',
  fields: [
    // ... your other fields
    defineField({
      name: 'schemaOrgEvent',
      title: 'Event Schema',
      type: 'schemaOrgEvent',
    }),
  ],
})

GROQ Query

GROQ
*[_type == "yourDocumentType"][0]{
  ...,
  schemaOrgEvent
}

Next.js Component

app/page.tsx
import { EventSchema } from "sanity-plugin-seofields/schema-org/next";

export default function Page({ data }) {
  return (
    <>
      <EventSchema data={data.schemaOrgEvent} />
      {/* Your page content */}
    </>
  );
}

JSON-LD Output

JSON-LD
{
  "@context": "https://schema.org",
  "@type": "Event",
  "name": "Tech Conference 2025",
  "startDate": "2025-06-15T09:00:00",
  "location": {
    "@type": "Place",
    "name": "Convention Center",
    "address": "123 Main St"
  }
}

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